By adopting "action through access," a trailblazing approach to activism, the authors build on technological advances in both communication and collaboration to present a well-defined plan to end global conflict. By applying business disciplines, such as professional management and result measurement, to the peace-making process, Nathan Otto and Amber Lupton have ignited a revolution for global peace that will attract a broad range of peace seekers ready for immediate action and real results.

Otto and Lupton don't just offer theories and concepts. Through connections with world leaders, major corporations, leading peace activists, and international media, the authors have developed a broad marketing platform for their peace program. And for readers who are ready to take responsibility for achieving peace, Give Peace A Deadline is a beacon of hope in tumultuous times.